About Ray-Ban
Years pass, trends change, but Ray-Ban remains. The brand’s undeniable presence, from stage to street, was forged by the greatest cultural icons of our time – visionaries who chose original Ray-Ban design and made it their own. For every revolutionary decade in our history, a Ray-Ban icon marks the moment and their story evolves with each new generation of style.
Brand Materials
Learn more about Ray-Ban by clicking on the following links. Check out our Ideal Assortment styles which highlight proven best sellers for your practice.
- Ideal Assortment
- Campaign go-to-Market Guides
Exclusive Collection for Vision Source
Discover the collection Ray-Ban created exclusively for Vision Source members. Click on the following links to learn more about the initiative, the unique styles, the dedicated campaign and the merchandising guidelines for the best in-store experience.
Experience the Power of Ray-Ban Meta Glasses (Gen 2)
Tap into iconic style and advanced technology designed to help you move effortlessly through life. Collaborate with Meta AI on ideas based on what you see. Capture photos and videos from your POV, or listen to music and podcasts, make a call, even send a text on the fly – all without taking out your phone. You can even have a conversation with someone speaking a different language and translate it in real time. From Wayfarer to Blayzer, these are statement-making frames with a slim, comfortable fit that are perfect for everyday wear.